If you think about it, many of the greatest minds in history had mentors who helped them accelerate their learning and growth ...
Socrates mentored Plato ... Plato mentored Aristotle ... Aristotle mentored Alexander the Great ... and Warren Buffet has been known to have mentored Bill Gates ...
Today, I want you to meet my "teleseminar mentor." Over the years, this man has helped dozens of authors sell more books and info products - faster, better, easier ... using nothing more than an ordinary telephone!
Why am I telling you this?
I'm telling you this because on Thursday, December 7th, the my "tele-mentor" is hosting a live tele-training I want you to attend so you can learn how to double your income while tripling your time-off.
During the first 10 minutes of that call, he has promised me to reveal how he has turned his annual income (in 2001) into an hourly income (in 2006). Incredible!
So what do you say...will you dial-in?
I feel this tele-training is so important to your business (and career), I've made special arrangements to get you phone access at the lowest cash outlay possible.
Just use your VIP Discount Code (below) and you'll get to save $79 off the normal $99 tuition everybody else is paying ...
Enjoy and let me know what you think This is an hour teleseminar chock full of incredible information
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When in doubt- shut up!
Thursday, November 9, 2006, 04:45 PM
November 6, 2006 -- Rick Frishman- President of Planned TV Arts in New York City www.plannedtvarts.com taught a course last night to 50 members of the New York Chapter of the National Speakers Association. Tips that everyone should know....* Every speaker and CEO needs to learn how to become an author * Publicity can make you as famous and rich as you like * Never- ever go on a radio show or TV show until you have been trained by a professional media trainer. Ever day business people, CEO's, politicians shoot themselves in the foot by trying to be funny on the media (Yes we all can think of a politician who fits that bill recently)
Some rules of the road - according to Frishman
1- Have 5 main points for every interview- put them on index cards 2- Take control of the interview 3- Don't wait for them to ask you the right question 4- Learn how to segue-or bridge to the point that you want to make 5- Remember - Nothing is off the record 6- Teach - don't sell. 7- Give people 3 things to do today that will change their life 8- Have enthusiasm. Passion persuades. 9- Be funny- Your job is to be smart- and to entertain. Lastly- 10- Watch what you say.... Remember " A closed mouth gathers no foot" in other words - "when in doubt... shut up" Food for thought for every part of our life For more great tips and to get Rick's "Million Dollar Rolodex" go to www.rickfrishman.comwww.rickfrishman.com
( This is a New York Times story that just came out about a seminar I put on at the "Small Business Summitt"
Build Your Herd The New York Times
A report from the networking session
Rick Frishman had these words for attendees at his summit session on the magic of the network: Build your herd because that's the easy route to business success. Mr. Frishman, president of New York-based public relations agency Planned Television Arts and co-author of "Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars," elaborated: "A herd is the people who feel a connection to you, who know you because you have touched their lives. They trust you, so they are in your herd."
Celebrities have herds, as do professional athletes and politicians, of course, but what does this have to do with a small-business owner? Mr. Frishman's message is that herding is central to small-business success: "It's every bit as important to the Kingston, N.Y. dry cleaner or the Teaneck, N.J. lawyer," he said.
Where exactly does herd creation start? It begins with getting known, Mr. Frishman advised. "Publicity can change your life," he said. "It can make you rich and famous." Rule One of winning publicity is: don't be shy about talking to reporters and television producers. Just about any event offers the opportunity for publicity. A heavy rainfall hit your community? A roofer, for instance, could call up the local newspaper and offer tips on dealing with leaks. Get known as a quotable resource that gets you in reporters' databases, says Mr. Frishman.
Another part of Mr. Frishman's formula for success is old-fashioned networking. "Networking will also change your life. Go to meetings and introduce yourself to people." Mr. Frishman says networking sometimes seems "esoteric," but it is as easy as swapping business cards. The power of the network multiplies because "we like to do business with those we know."
A last step in herd building, said Mr. Frishman, is finding out exactly who is in your herd. "Offer something free to people who provide you with their e-mail address and a telephone number at your Web site." What kind of freebies? A real estate lawyer might offer a report on "Ten Closing Mistakes to Avoid," while a landscape contractor could offer a white paper on "Autumn Garden To-Do's -- Steps for a Greener Spring." Mr. Frishman takes his own advice. Visitors to www.rickfrishman.com are offered a free download of his "Million-Dollar Rolodex," which he describes as 45 pages of contacts and information that will jump-start any publicity campaign. "Give people something of value," said Mr. Frishman. "As word spreads, more will want to join your herd."