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The Author 101 Series
From the PR expertise of Rick Frishman and the publishing acumen of Robyn Spizman comes a new series of instructional books to help beginning writers navigate the crowded publishing marketplace.

The Author 101 series offers an all-in-one publishing curriculum for anyone who has ever wanted to turn a good idea into a Bestseller. Featuring lessons from top agents, authors, editors, PR, marketing and sales professionals, Author 101 provides an entire education on the publishing process-in a straight-to-the-point, easy-to-read format.

Paperback:
Publisher: Adams Media Corporation; (November 2005)
$12.95 Add to Cart

"I've got a great idea for a book!" But a great idea is not enough - what you need is a killer book proposal. With publishing gurus Rick Frishman and Robyn Friedman Spizman as your guides, you can create a proposal that makes your idea sing-and appeals to right publishers. This step-by-step process includes:

• Expanding your idea into a full-fledged proposal
• Marketing your proposal to the right agents and publishers
• Negotiating a favorable publishing contract

With Author 101: Bestselling Book Proposals, your entry into the exciting world of publishing is just a proposal away!

Paperback:
Publisher: Adams Media Corporation; (January 2006)
$12.95 Add to Cart

You're passionate about your book. You're determined to get it published, but you just can't seem to do it by yourself. You need an ally. You need a champion. You need an agent.
Enter Rick Frishman and Robyn Freedman Spizman, with this second volume in the AUTHOR 101 series. In Bestselling Secrets from Top Agents, writing gurus Rick and Robyn reveal what makes a good agent, what a good agent will and wonít do for you, and how to find the right type of agent - not just for your first book, but for your entire career.

Paperback:
Publisher: Adams Media Corporation; (July 2006)
$12.95 Add to Cart

They say everyone has a book in them-and this insider's guide to nonfiction publishing will help readers everywhere write and sell that book. Rick Frishman and Robyn Freedman Spizman bring their tremendous publishing acumen, experience, and connections to the forefront in the latest addition to this phenomenal must-have reference set.

• Through practical advice and experienced testimonials, this book will show authors how to craft and sell nonfiction in today's tough marketplace.
• Drawing on their decades of experience in the media, Frishman and Spizman make the arcane elements of the publishing world accessible to all readers.
• This book and all others in the series are formatted as course books, providing readers with a comprehensive, step-by-step lesson plan.

With AUTHOR 101: Bestselling Nonfiction, aspiring writers with a book blossoming inside of them will find the tools to get it out and onto the shelves of their nearest bookstore in no time.

Paperback:
Publisher: Adams Media Corporation; (May 2006)
$12.95 Add to Cart

From the marketing genius of Rick Frishman and the publishing acumen of Robyn Freedman Spizman comes the next book in the most comprehensive writing reference set on the market. These masters of promotion and publicity take readers behind the scenes, showing them how to work with publishers and agents to market their books the best way possible.

• This comprehensive guide offers advice and insight about every stage of the publishing world.
• Frishman and Spizman both bring decades of experience and insight to this instructional series
• Each chapter will offer a different lesson, complete with definitions and a review of the materials, bringing readers through the process one step at a time
• Through testimonials and commentary, this book lets authors, agents, and publishers alike show you the things you should and shouldn't do in promoting your book.

Author 101 Audio products

AUTHOR 101 SERIES CD Pack - 6 CD's ( 6 hour program)
$197.00 Add to Cart

For those of you who did make AUTHOR 101 UNIVERSITY - You missed a "magical day." Here is the good news- We recorded the entire day and you can get the recording in two different versions.

The MP 3 (you can play on your ipod, computer etc)
AUTHOR 101 UNIVERSITY MP 3 - $99.00 Add to Cart

If you would prefer CDs ( to listen in your car)
AUTHOR 101 UNIVERSITY CDs - $147.00 Add to Cart

Paperback:
Publisher: Adams Media Corporation; (March 2006)
$10.17 Add to Cart

There is no one rule for business success, no one principle that can help you meet every challenge. The realities of doing business are just too complex. However, there are lots of little rules that can guide and assist you along the way-and that's what 10 Clowns Don't Make a Circus is all about. From Donald Trump to Harvey Weinstein, Learning Annex guru Steven Schragis works with-and learns from-hundreds of "top drawer" business people. Public Relations executive Rick Frishman works with-and learns from-prominent business leaders; including Michael Eisner, Mario Cuomo, and Arnold Palmer.

In this groundbreaking book, Schragis and Frishman have collected all they've learned from the movers and shakers of virtually every industry and boiled it down into smart, simple strategies. Master just one rule a day, and in no time you'll manage everything-people, workloads, companies, etc.-with more skill, more confidence, and more success!

Paperback: 288 pages
Publisher: Adams Media Corporation; (September 1, 2004)
$12.95 Add to Cart

Networking Magic shows readers how to effectively and efficiently use networking as a tool for quickly reaching professional and personal goals. Networking is the process of building and maintaining relationships. That means developing a team to support efforts that reach your respective goals and those of network team members. It means forging bonds, sharing information, and connecting with people with common objectives and interests who generously give to one another.

Rick Frishman's book Guerrilla Publicity:
Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars

Paperback: 304 pages
Publisher: Adams Media Corporation
$12.95 Add to Cart

The PR bible for a new decade. The book lays out an aggressive plan for learning how to build publicity campaigns from the inside out, zeroing in on a targeted market and infusing a marketing plan with publicity hooks.

"In my 25 years of promoting my books and programs, I attribute some of my biggest successes to great publicity. This book captures the wealth of information needed to make any book, product, or program a bestseller through publicity!"
- Robert G. Allen
 author of New York Times bestseller, Nothing Down

Rick Frishman's book Guerrilla Marketing for Writers:
100 Weapons to Help You Sell Your Work

Paperback: 224 pages
Publisher: Writers Digest Books
$14.95 Add to Cart

HarperCollins publishes 1,200 books a year, according to the authors of Guerrilla Marketing for Writers. Is there a snowball's chance in hell that their publicity department can adequately promote all of them? Of course not. Don't let someone else's publicity department drop the ball when it comes to your book. Guerrilla Marketing's 100 weapons for selling your work range from creating media kits and promotional calendars to appearing at book-group discussions and fundraisers.
--Jane Steinberg

Rick Frishman's Tapes: How to Get on Oprah... and Other PR Secrets

Audio Cassettes
Publisher: FME Publishing, Inc.
$147.00 Add to Cart (Cds)
$  97.00 Add to Cart (MP3 - download)

SIX AUDIO CASSETTES In "How to Get on Oprah"
You'll learn:

• Why publicity is 100 times better than advertising.
• Working with a PR firm for maximum effectiveness
• Creating a line of back-end products
• The 6 words every author wants to hear, but very few do.
• How to become an author in 5 easy steps and in less that 90 days.
• Getting on Oprah: how do you do it and when you should go after it.
• Real life stories about the "legends" in the business and what you can learn from them.
• Understanding the differences between retainers and "pay for placement" PR
• What does a publicity department do for you at a publishing firm
• Designing a press release that will generate results and get the media to pick up the phone and call you.
• How to get published in the traditional manner and not get taken advantage of.
• Tips and techniques to generating "back of the room sales" to maximize your revenue at speaking engagements.
• How agents work, what they do and why you need to get them on your side.
• Understanding the pluses and minuses of radio, TV and other media sources.
• How to create a press kit that will get you noticed and get you coverage.
• Maximize your effectiveness when you're in front of the media to increase your chances for success.
• When to use radio infomercials and how to maximize your book sales using them.

Mark Victor Hansen's 2005 Mega Book Marketing University
$349.00 Click to Order

Live Event Recordings Available With Everything You Absolutely, Positively Need Know to Make Your Book a Bestseller!

19 audio CD's will reveal every main platform session? including every strategy, every recommendation, every money-making tactic and ready-to-use marketing ideas we?ll be teaching- fully organized so you can refer to these sessions again and again.

PLUS a bonus CD-ROM is included. On this CD-ROM you?ll get the entire electronic version of all the written workbook materials, reference guides, trade-show contacts and other information.

Featurning KEN BLANCHARD, JACK CANFIELD, ROBERT ALLEN, MARK VICTOR HANSEN, DAVID BACH, SAM HORN, STEVE SCHRAGIS, RICK FRISHMAN, FRANCINE WARD, TOM ANTION, PAUL HARTUNIAN, JERROLD JENKINS and ALEX MANDOSSIAN

Rick Frishman, Fred Gleeck, Alex Carrol, Paul Hartunian and More conduct THE PR Boot Camp
$197.00 Add to Cart (Cds)
$197.00 Add to Cart (Cassettes)

EXCLUSIVE! - TWO-DAY PUBLICITY BOOT CAMP
You will receive 16 Audio Cassettes recorded by FIVE TOP EXPERTS whose students have made millions of dollars using their strategies. They share their best and current PR secrets in a Publicity Maximization" Seminar

Rick Frishman - "Mr. Public Relations"
Fred Gleeck - "Marketing Magic"
Alex Carroll - achieve over $1million in sales
Steve Harrison - has booked more than 10,000 authors on talk shows
Dr. Paul Hartunian - conduct a nationwide PR campaign for $10

Over 16 HOURS of incredible information!

Publishing Seminar New York 2005

$97.00 Add to Cart (MP3)

Three Content-Packed Days and 22 hours of information. Top Publishing And Marketing Experts Reveal a SYSTEM to Double or Triple Your Income as an Author or Publisher

Get this mp3 and hear 15 top publishing experts who "spilled their guts". John Kremer, Fred Gleeck, Steven Schragis, Alex Carroll, Dave Frees, Peter Miller, Paul Hartunian, Sean Roach, Phil Huff and many, many more. We had over 120
people at the seminar for 3 days. They said the 3 days "changed their life". Now you can listen in!