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Planned TV Arts success can be attributed to our special understanding of the media. Our expertise is knowing where and how to place our client's message. Our success can also be attributed to the rapport between our publicists and the decision makers in the press and electronic media. Each day PTA generates over 750 calls to editors and producers in the print, television and radio media at local, regional, national and international levels. These relationships provide us with quick responses to our clients' broad range of interests and concerns.
Through National Radio, MDRT/Morning Drive Radio Tour®, Telephone Interview Campaign, and Radio News Releases/Power Promotions we are able to target this popular and effective media vehicle.
Monthly Magazines, National Print Media, Local Dailies/Trade Media, TelePrint Conference (TPC) and PTA Metro allow us to influence and reflect the country's interests more than any other media.
"Rick Frishman is the greatest PR man in
the publishing world." "The PTA team shines with contagious enthusiasm.
They advised and reassured our authors through excellent media training
and advice. It was refreshing to work with a team that consistently
communicated with us throughout the entire media campaign."
"Planned Television Arts at Ruder Finn brings
solid experience, creativity, and high energy to all of their media
work. Brookings has greatly benefited from and enjoyed our partnership
with PTA." "I tell everyone I know that PTA is the best
in the business" "We have worked with Planned Television Arts
for well over a decade and they continue to amaze us. PTA, recognized
as an industry leader, delivers results in a concerned and professional
manner. Their dedicated staff and incomparable resources are invaluable
in book and product promotion. Call these experts ONLY if you want
results!" "PTA's excellent radio satellite tours helped
to put Michael Lewis's book, THE NEW NEW THING, on national bestseller
charts and to keep it there. Their speedy, sharply focused work
yielded great results, and their responsible, attentive style was
always a pleasure." "It takes more than luck and word of mouth
to keep a book on top of the bestseller list... It takes vision,
planning and a dynamic promotional campaign. Planned Television
Arts combines professionalism, experience and market knowledge to
provide me with the opportunity to reach millions of people each
year through print and radio media. I give PTA my highest recommendation." "Heartfelt thanks for your enormous part
in helping us get here to be the #1 selling authors in America"
"Thanks for helping make Dig Your Well Before
You're Thirsty a New York Times bestseller. The media hits were
fantastic - some of the best ones I've ever received. Look forward
to working with you again." "For over twenty years I've been the Ethel
Merman of P.R. I've done it all, or so I thought. That's until I
hooked up with PTA. They opened new doors and avenues of exposures
for my crusade." "The PTA Morning Drive Radio tour was great!
The interviews were expertly handled, especially in the hands of
PTA's capable staff" "Please pass along my sincere thanks for
the flowers that brightened my day - as well as my kitchen. It's
nice to know that I'm being thought of by people who also had a
big hand in making Tuesdays with Morrie a success." "Fast, efficient, friendly, and effective.
As a novelist who's done ten book tours around the country, I'm
certain this is the best way to reach the markets that would not
be covered on the tour." "When clients wonder how to make their book
a bestseller, I tell them they have one option: Rick Frishman at
Planned TV Arts. Rick and his team are absolutely the best publicists
in the business. Any look at the bestseller list will make that
clear half of them are usually their clients!" "Working with Planned Television Arts was
like taking a test drive in a Corvette. It was fantastic. The PTA
folks are consummate professionals, and they showed that in their
excellent promotion for Black Voices. They helped position Black
Voices as "Black America's Favorite Web Site." "PTA is the best! They are driven, around
the clock professionals who bring passion, creativity and a strategic
marketing focus to their work. They can get into doors you didn't
even know existed. All this coupled with a client centered philosophy
make them unbeatable as a public relations, media resource." "As a small publisher I thought I might not
receive the same service as your big name clients. But I was overwhelmed
with the number of city tours and profitable more quickly because
of your efforts. " "Planned Television Arts did a first rate
job for me. They got me excellent interviews - and they executed
flawlessly." - Tom Peters, Author "The next best thing to having one's own
talk show is to do a Morning Drive Radio Tour with PTA. The waves
part and one is suddenly, effortlessly on the air with 25 different
cities in the space of a few hours. Magic!" "Rick - I am always comfortable referring
my friends to you because I know they'll get treated well. Thanks
for all you have done to keep us on the best-seller lists. You da
man! - Sincerely, Jack" "PTA is unstoppable! .... the energizer publicity
firm!" "Rick and the gang at PTA can get bookings
out of a rock." "I was so impressed with the return on our
investment. PTA handled our national ambassador with the utmost
professionalism. " "PTA customizes their media services to fit
what you need and can afford. They can also be used in a very targeted
and cost-effective way that augments what you're already doing.
Frankly, I don't know anyone who does what they do as well."
"Our TV Satellite Tour with PTA proved to
be one of our greatest triumphs - penetrating more key markets than
we ever imagined. The folks at Planned Television Arts promised
to deliver, and they did with the highest level of professionalism
and enthusiasm. They were with us from start to finish." "I've worked with Rick Frishman and PTA for
years. Not only is PTA extremely effective, but Rick Frishman knows
everything important about books and how to publicize - and sell
them - in the most successful manner." "Rick Frishman is one of the most expert
PR people I know in gaining publicity for clients, particularly
broadcast publicity." "Your service and staff are excellent. I
am so glad we are working together." "It was a fabulous effort and the results,
which will be a benefit to us for quite some time, were outstanding.
You managed to draw important attention to the book and David, and
in the process, created terrific opportunities for us to tell the
company's success story. It doesn't get better than that!"
"I just wanted to say thank you to everyone
at PTA for handling David Champion's TV tour in a professional,
results-oriented way. Everything went like clockwork in the studio
yesterday. We hit 20 TV stations in three hours÷including
numerous major markets. There were no problems." "The Planned TV Arts, DC team has consistently
done outstanding job gaining national visibility for 1-800-FLOWERS.COM.
We enjoy working with them tremendously." "When it comes to PR, Rick Frishman is as
good as it gets." "I just wanted to let you know that Rep.
Dick Armey was impressed with the satellite TVtour....He loved hitting
so many cities in such a short period of time and said if he ever
ran for President (I think he was joking, his associate looked stricken)
he'd want to use this service." "You really are exceeding my expectations.
I realize that the book is timely, which makes their job easier,
but I sense a real spirit and commitment to maximize exposure, which
I very much appreciate." "Rick÷ Always a breath of fresh air
having you on. You tell it like it is!" "Thank you so much for being a guest on my
radio show, THE KAREN GRANT SHOW. It's always great to have you
as a guest, and I know my audience gets so much out of what you
have to say." |
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